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We were impressed by the speed with which Howard understood the key drivers of our business and his wide-ranging experience was invaluable for the project that we worked on together.

- John Pettifor, Chief Executive, Campden Media

The benchmarking analysis which Howard did for Daycare Trust was an excellent piece of work, pitched at just the right level for us to take it to the next stage. The assumptions and recommendations made chimed well with our ideas of good approaches to follow, and we fed the analysis into our business planning for 2012-13. In general, we were very impressed with how quickly Howard understood the organization and the environment within which it operates. His experience, expertise and professionalism were hugely valuable for Daycare Trust.

- Anand Shukla, Chief Executive, Daycare Trust

ERD Associates recently carried out two pieces of research work for The Bookseller Group. The first involved face-to-face interviews with key reader groups. The second looked at pay wall models being applied by major weekly publishers. Both were carried out with Howard’s customary rigour and intelligence.

- Nigel Roby, Managing Director, The Bookseller Group

Howard has an excellent grasp of key business issues, challenges and solutions. We hired Howard to provide a review of our business, particularly our subscriptions division and website sales. He provided us with a superb, detailed and incredibly useful set of inputs which exceeded our expectations and set us on what we believe to be the right path for further success.

- Toby Webb, Managing Director, Ethical Corporation Executive Board Member, First Conferences Ltd

We found Howard to be extremely responsive and very good value for money. He always looked beyond the obvious issues to identify the underlying problems. Best of all, he was very pleasant to work with!

- Chris Franklin, Director of Resources, Crafts Council

Strategy Review

You know that something’s not working, but you’re not sure what it is. You can’t see the wood for the trees – and if you planted those trees yourself, it’s hard to see where the trouble lies. ERD Associates can review an organisation’s strategy and make recommendations for change.

Marketing and Fundraising

Winning new business and retaining existing customers is at the core of every organisation – whether you happen to call that ‘business’ donors, or subscribers, or customers. Get that right and most other things follow. ERD Associates can review your existing marketing and fundraising efforts and advise on how they could be improved.

M&A Work

ERD Associates has wide experience of mergers and acquisitions work in the media sector, and has also carried out a number of assignments for clients from research, through due diligence to integration

ERD Associates is a specialist strategy and communications consultancy. We work with organisations in the media, UK Third Sector and international development sectors to: